Measure presence over time
Follow the share of monitored answers that mention your brand. Compare periods to see whether your presence is growing, declining or holding steady.
AI visibility measures how often your brand appears in answers to the questions you track. Lastfind connects mentions, trends and the original answers so you can see where your brand is being discovered.

Follow the share of monitored answers that mention your brand. Compare periods to see whether your presence is growing, declining or holding steady.
Explore visibility by topic, prompt and model. Find the questions where your brand is present and the conversations where it is missing.
Compare your brand’s share of mentions among the brands you track. Open the answers to understand the context behind a change.
A brand can appear often in category questions and rarely in questions about a specific need. Looking at these groups separately helps marketing and SEO teams choose what to investigate first.
Start with a consistent set of customer questions. When a gap appears, read the answers and their sources, then decide whether your content clearly explains how you meet that need.
A search ranking describes a result’s position in a search results page. AI visibility here describes brand mentions in answers to your monitored questions. It helps you understand presence in those answers, rather than a single position across all AI searches.
In Lastfind, visibility is the percentage of analyzed answers that mention your brand. Share of voice is your brand’s share of the mentions across the brands being compared. The first describes your presence; the second puts it in competitive context.
A brand can be mentioned in a comparison, a criticism or a recommendation. Read the surrounding answer before interpreting the mention as a positive result.
Use missing topics and cited sources to guide a content review. Make important product information clear, useful and easy to find, then monitor the same questions again. No content change guarantees a mention, and visibility alone does not measure visits or sales.